Top global singer, songwriter and pop/rock icon, Sir Elton John is penning his first book for release in July; Love is the Cure: Ending the Global AIDS Epidemic, sharing a "very personal story of Sir Elton's life during the AIDS epidemic."
“A condom is a girl's best friend”.
And a man's, agreed? This is the [translated] title of the French ad that has appeared on billboards in Paris since the summer 2009. It is part of the yearly renewed Aids campaign, a continual effort to raise awareness and to promote 'safe sex'. While it seems the need to entertain extends to all matters, so that even awareness about Aids must be inviting and playful, the statistics are a sober reminder that HIV is all but that.