Snapshot: Beyoncé ‘Mrs. Carter Tour’ Poster


She may have been anticipating her concert tickets being a bit more of a hard sell, but Beyoncé needn’t have worried or bothered preparing the latest set of promotional pics for her Mrs. Carter Tour as tickets sold in a minute flat – but that doesn’t mean we’re complaining about another chance to stare at Queen B.

The performer has gone bottle-blonde for the new images which shows her getting fun and flirty in a series of four shots, wearing a white sweater teamed with tiny denim shorts showing off her enviable legs.

Since she’s signed a new $50 million deal with Pepsi, the new creative direction for the posters coincide with the beverage company’s colour scheme perfectly as red, white and blue elements are weaved into the poster, as well as sticking the drink’s logo in the bottom corner.

The tour starts on April 15th in Serbia and will see Bey travel the world before she ends up in Brooklyn on August 3rd for the final date.