King avriel – “Freedom” | Music Video

King avriel

In the current musical environment we are in and have been in for a while, where we are constantly bombarded/force-fed meaningless hyper-sexualized, materialistic and derogatory imagery with no other purpose than to sell us “music”, an artist like King avriel has hit the scene like Vanellope von Schweetz aka ‘The Glitch’ in Wreck It Ralph bringing about a change in the landscape.

Formerly known as Avriel Epps, the LA-based singer, songwriter and graduate who has thoroughly impressed us with her thought igniting and impressive releases “Paranormal Paradigm” and “Failed Messiah“, brings us a symbol packed short visual for the previously shared “Freedom”.

The visual accompaniment to the Sa’eed-produced cut calls into question the age old classifications, perceptions and notions of gender and sexuality as well as symbolically charting Avriel’s name change. Press play and read King avriel’s essay on the visual below…

“The song explores my first time experiencing true empathy. Calloused by the way I had been treated by men in my adolescence, I had to fall in love with a man who was deeply affected by the pressures of living in a patriarchal society to realize that the struggles that men face are just as important, valid, and harmful as the ones that women face. We simply struggle in different ways, and with different amounts of power. I then understood how valuable and necessary empathy was in fighting oppression, because as Paulo Freire (1970) asserts, inequity dehumanizes both the oppressed and the oppressors. Some may contend that our energy be better spent “redefining ourselves and devising realistic scenarios for altering the present and constructing the future (Lorde, 1984).” However, I assert that through enlightening our oppressors about the benefits of inclusion and equality to his own group, thereby subversively appealing to his self-interests without diluting our own, we can begin to gain access to the opportunity to “construct the future” in our favor. Moreover, when one’s own oppressor is also a part of a marginalized group (e.g. black men and black women), it is important to practice empathy in order to build solidarity and bridge differences for the strength of the larger group of oppressed people (including people of color, Third World people, working-class and poor people, LGBTQ people, disabled people, elderly people, and women.)

The video took the idea of empathy and reimagined it visually. I wanted to juxtapose the song’s main theme with a metaphor that represents my recent name change. In this short vignette, my love interest, a transgender model named Nick, has taken a sip of the proverbial Kool Aid. He has, like the vast majority of us, subscribed to the idea that gender identities (i.e. woman vs man/ masculine vs feminine) must match that of our physical anatomy or sex (i.e. male vs female). Not only does this dominant ideology further marginalize the trans community, which is arguably the most affected by rigid gender binaries, it has also caused Nick enough pain throughout his life to make him want to numb himself. He and I are products of a distorted society that says gender is static and definite. Just as Nick is affected by mythical, yet strict, gender norms, so to was my first love stifled by the rules and expectations of black hyper-masculinity; similarly, I too have been suppressed and confined by the rules of “womanhood” all of my life. I contemplate drinking the Kool Aid too. Not only will following the dominant ideology make life simpler, but it will also allow me to be closer to Nick — satiating my newfound appetite for connection and empathy. However, I can’t bring myself to do it.

Essentially, the video is about confronting my recent decision to challenge gender norms publicly, which resulted in the changing of my name to King avriel (purposefully with a capital “K” and lowercase “a”). There are several other coded messages beyond the two characters, such as the Decepticons shirt, the font, my hair style, my laptop, the styrofoam cups, the ski mask, the sound effects at the end, etc, etc, that I look forward to expounding on in future interviews.


Freire, P. (1970). Pedagogy of the oppressed. New York: Herder and Herder.

Lorde, A. (1984). Age, Race, Class, and Sex: Women Redefining Difference. Sister outsider: essays and speeches (pp. 114-123). Trumansburg, NY: Crossing Press.” – King avriel

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