Kevin Rudolf – “Don’t Give Up” | New Music

There’s nothing like a positive message put to a catchy tune, and Cash Money rocker Kevin Rudolf‘s latest offering “Don’t Give Up” is exactly that.

Don’t give up, don’t look down, ’cause your time is gonna come around / Don’t look back, you’ve come too far. Baby you were born to be a star,” he sings on the track, set to appear on his forthcoming third studio album.

“When I started writing this album, I had just moved back to New York City, where I grew up,” he told Rolling Stone. “I just got out of L.A. and when I got to the city I was feeling really positive and hopeful, and that’s the place where ‘Don’t Give Up’ came from. And plus, since the world is ending in 2012, I thought I’d leave on a high note.”

“Don’t Give Up” will be available on iTunes April 17.