Following on from his Always On campaign with Nike, friend of the SoulCulture La Familia singer, songwriter and producer Jesse Boykins III linked up with the good folks over at Nike SportsWear to craft his very own custom fitted Destroyer Jacket.

The design of the jacket, the process of which took place at Nike’s now famed “creative salon” The Bowery Stadium, in Manhattan, New York, features Boykins’ logo and full name on the front chest area and has the slogan “The Romantic Movement” that the artist represents on the back of the jacket as well as the infamous #Schwaza tag line on the pocket. Check out the fruits of his labour below.



Sidenote: Nike holla at us… we need a SoulCulture jacket ASAP! Thankyouplease.