Jay-Z speaks on Rita Ora’s appeal w/ MTV [Video]

MTV is slowly trickling out their extended sit-down with Jay-Z at Monday’s “Made In America” press conference, and the latest morsel features the Roc Nation head discussing the appeal of his latest signee, London’s own Rita Ora.

Before Rob Markman even posed his question, Jay made it a point to acknowledge that Ora is already on her second #1 single with “R.I.P.” having topped the UK charts this week. He’s obviously a proud CEO — which is no surprise considering that “R.I.P.” is also the UK’s fastest-selling single of the year — and explained what it is about the 21-year-old singer that makes her so appealing.

“She wanted it so bad. You could just feel the excitement and energy when she walks in the room,” he said. “She’s one of those people that, if you were in the position [to], you’d say, ‘I wanna help her get her dream out.'”

Ora’s as-yet-untitled debut LP (which she calls a “free album with no boundaries”) is currently in progress.