A$AP Rocky x Jeremy Scott pull no punches in Complex’s Feb/March 2012 issue: The State Of Art


A$AP Rocky seems to be very hot on the market at the minute with listeners gravitating to Rocky and his A$AP crew. Following a line of radio interviews and performances, the Harlem repping rapper now takes the front cover of Complex‘s February/March 2012 issue, posing aside renowned out-the-box fashion designer Jeremy Scott for the magazine’s ‘The State Of Art’ edition, exploring Hip Hop and it’s relationship with fashion.

“This is more than just a rapper and a designer getting together. This is bringing the cultures together and clashing them,” A$AP enthuses in the interview whilst Scott expounds on his creative collaborations with Hip Hop artists such as Rocky; “I’m very appreciative. I love hearing the stories about what my work means—not only to him, but to the kids he came up with. His friends, all of Harlem.”

“For me that’s my ultimate goal: to touch people’s lives. The real people on the street,” the designer continues.

“Of course I love having accolades from the fashion world and I’m thrilled with Rihanna and [Lady] Gaga and Katy [Perry] and everyone wearing my clothes.

“But when the real kids are using their money to buy something to express to the world who they are, to say, “This is who I am because I’m wearing this,” that is the ultimate compliment for me.”

A$AP later reflects on the mutual magnetism between Hip Hop and fashion: “As black people it was our thing to show that we’re not living in poverty and that we can afford extravagant things—that kind of stuck with us.

“So when our great-grandparents were putting on their favorite outfits, it was to put on a front for the hard times. And Hip Hop is a bunch of people that never had nothing.”

Read the article in full over at Complex.