In the overly populated musical genre of Hip-Hop, making your presence known as an up-and-coming emcee can be a hard task. With artists slotting into existing positions of conscious rap, hipster rap, non-lyrical rap etc, finding your lane can come with disappointing outcomes, and working extra hard to get your music out. For Florida born rapper Will Brennan, he finds not having a defined lane to be almost a blessing in disguise.
“I really don’t feel like there’s a lane. I mean now, how it is, you have people like Kendrick Lamar and Big Sean with the new school taking over. I think that there’s an open lane for everybody,” says Brennan. “As far as where I fit in, I really feel like on that blog or playlist where a person is trying to hear some relatable content speaking on real life.”
“Don’t get me wrong, I definitely talk about girls and smoking like the typical rap stuff you might hear because, that’s what I’m affected by and that’s what I like,” says Brennan – who also likes to flow about love and positive messages “because that’s something we all feel. Everybody’s iPod these days has something different on it. As a musician, you should be making different stuff and different types of music and not just one style.”
Classmates emceeing at the lunch table inspired Brennan, who began rapping at the early age of 12. At around the age of 20, he started taking rap more serious eventually relocating from his home of Palm Beach Florida and moving to Atlanta to perfect his craft. That also meant changing his name from his rap alias, Gemini Soundz, to his government name.
“I definitely was ready to shed that whole part of myself because I think when you have a stage name, you start to have a stage persona or a stage act,” he says. “I feel like when you have a stage name it kind of makes it fake like you can’t really be who you actually are. So a shift back to the real name was like a shift back to the music.”
Following his Rite of Passage mixtape, Brennan’s latest EP Prodigal Son flows seamlessly, with solid concepts and production [courtesy of Julian Cruz and SMKA]. Presented by DJ Burn One and The Wayward Minds, the EP uses The Prodigal Son story in the Bible as a reference for the title; which deals with a father giving his younger son an inheritance before he dies. The son goes through several journeys and eventually spends all his inheritance to figure out where he belonged the whole time – with his family. For Brennan, his Prodigal Son, story could mean leaving his home and comfort zone to find what he really belongs to be doing – music.
Download The Prodigal Son and stay tuned for more music from Brennan.